Larry Lovell

As a VP at Louisiana’s largest integrated marketing agency, Larry manages the strategic direction and growth of the firm’s PR department, ensuring integrated, effective programs to drive results and maximum exposure for its clients.

Larry has extensive PR experience managing a team of five people, and his work has been recognized with dozens of awards from respected marketing and media organizations. He is a multi-disciplined PR practitioner and has led media relations campaigns and events of national, regional and local significance. A few of his noteworthy projects include the reopening of the Louisiana Superdome post-Hurricane Katrina, the 2009 expansion of the National WWII Museum with Tom Hanks and Tom Brokaw, launching the New Orleans Advocate, introducing the new Hancock Whitney Bank brand, and the recent opening of the new Louisiana Children’s Museum at New Orleans City Park.

Before joining PETERMAYER 17 years ago, he was the marketing director for the Louisiana State Museum system and worked in the health insurance industry.